Have you ever wondered how partnering with a global retail giant could revolutionize your business? Or how you can tap into new markets to boost your sales exponentially? Join us in today’s episode of Selling Strategies as we dive deep into the world of online marketplaces with our special guest, James Kelly, Partner Success Manager at Decathlon, the world’s largest sports retailer.

In this episode, James shares invaluable insights on why sports retailers should consider selling on Decathlon’s rapidly growing online marketplace. With over 2,000 stores in 69 countries, Decathlon is more than just a retailer—it’s a gateway to global exposure.

Key Takeaways:

• Exclusive Partnership: Learn how to leverage the Decathlon brand to enhance your business, with an invitation-only approach ensuring high-quality products and services.
• Dedicated Support: Discover the human approach of Decathlon’s marketplace, offering dedicated onboarding and account management to guide you through every step.
• Top Performing Products: Get insights into which sports products thrive on Decathlon, from hiking and camping gear to cycling and watersports.
• Second Life Trend: Explore the rising popularity of ‘second life’ products and how you can capitalize on this growing market.

This episode is a must-listen for sporting goods sellers, e-commerce entrepreneurs, and business owners looking to expand their reach. If you’re already on platforms like Amazon or have your own website, find out why Decathlon could be your next big move.

Understand the unique advantages of selling on Decathlon, from access to millions of monthly EU users to a seamless onboarding process. Whether you’re a seasoned seller or a new brand, this episode will provide actionable strategies to grow your business.

James Kelly, Decathlon

James Kelly has over 13 years experience working as an Account Manager in retail. The most recent 3 years have been spent with Decathlon where his focus has been to grow the accounts for key partners on the marketplace platform.

Decathlon’s mission is to inspire and enable people of all ages and abilities to enjoy sports, enhancing their lives by promoting healthier, happier lifestyles through innovative and competitively priced products. Decathlon is committed to sustainability and aims to reduce its environmental impact through initiatives such as minimizing excess packaging and reducing CO2 emissions by 20% by 2026.