International Growth with 7th Heaven
Join us as we sit down with Iain Lythall, Sales Director at 7th Heaven, to explore their expansive reach across marketplaces and over 90 countries worldwide. In this episode, filmed at Ecom Insights ’24 by Optimizon, Lythall reveals the operational setup and ecosystem that powers Montagne Jeunesse’s global presence. He offers strategic advice for brands aiming to conquer international markets through multichannel platforms, reflects on lessons learned during their expansion, and tackles the consumer demand for free shipping and returns. Discover actionable insights on reducing shipping costs and navigating the challenges of global ecommerce with finesse.
